Inovaktif

About Us

INFO

Inovaktif specializes in helping corporations use social media tools, sites and applications to connect with customers and prospects. What brought us together was a fundamental belief that social media, while maturing nicely for individual use, is in its infancy for corporate use and brand building. We make strategic social media planning, guided by our unique ability to think beyond what people are looking for and innovating to meet those standards. Our platforms and in-house creative, planning, design and development teams combine to provide worthwhile advantages for clients wanting to maximize the potential of social media and deliver significant new advertisement and marketing streams.

Social   Business   Strategy   &   Planning

We have built successful custom social strategies for many companies, and we can do the same for you. We’ll help to devise the right questions you should ask yourself before embarking in a social media campaign, and also help to provide the answers to those very questions.

There are a variety of ways that we can implement social media for your business. With an ever-growing list of social media tools available, we work to establish which technologies work best for individual campaigns. We’ve compiled this list of popular social media tools and trends and how we might be able to use them to help you achieve your individual goals.

Social Networks

Blogs

Online Surveys

Online Videos

Podcasts

Widgets

Wikis

We can design and build a customized social network for your customers, your employees, your distributors, or anyone else that would benefit from having a centralized place to connect and communicate.

Managing   Social   Identity

Managing an online identity requires more than just making good decisions about the material you share and who you share it with. It also requires monitoring and refining the content that others post about you. It’s no secret that we believe in the power of conversation. That’s why we think it is so important to monitor and respond to the conversations that are already happening.
Managing your social identity consists of three major components:

Social Media and Search Engine Optimization

Reputation Monitoring

Social Media Profile Creation and Management

We can help your company by monitoring on-line communities and social networks. We can help you find out what people are saying about you, and more importantly, how to ensure your brand is portrayed in positive light online.

Today, the internet has lowered the barriers to publishing. Niche news sites and websites pop up everyday, and it can be a real chore keeping track of all of them. We can monitor the web for you so that you can focus on your business.

Search   Engine   Optimization

Social media and search engine optimization are continuing to come together. Social media marketing, in large part, has a two-fold impact. First, is brand awareness generated by a social marketing campaign, and the other being the subsequent backlinks that flow in.

At Inovaktif, we systematically think through the impact of each campaign, and optimize it to have the greatest influence on both fronts. Tying in both trains of thought into a well-packaged plan for success is key.

Consultancy

We help you understand the impact that social media is having on your organization and work with you to implement the changes that need to be made as a result. We develop overall social media strategies, provide bespoke training, help specify and recruit for social media roles, design and implement listening and responding programmes, advise on crisis planning and provide ad-hoc social media consultancy and advice.